What is Posterous? The founders call it "the dead simple way to put anything online using email." I find the whole lifestreaming concept quite fascinating, but I'm just not sure that I need another distribution channel right now. I've been looking (not for the first...
Independent Thinking Blog
Social Media
DC PR Pros Talk Twitter Best Practices
Thanks to the terrific board members at WWPR (Lauren Lawson, Debbie Friez, and Joan Coyle) for putting together a great panel yesterday on Twitter best practices. It was a lot of fun, and I was delighted to share the dais with some really smart women. Here are a few...
Second Look: Stories That Merit Notice
I'm starting a new feature. Each week I'll highlight 3 or 4 posts, surveys, and other news that I've read and/or tweeted about that you may not have seen. As the name implies, I think they deserve a second look. Here's your second look for this week: 1. 4 Reasons...
What Twitter Tells Us about Innovation in America
TIME Magazine has a terrific article about how Twitter is changing us. It's well-written, and author Steven Johnson looks at Twitter not just as a fad tool for celebrities, but also as a platform that is changing how we are interconnected. A sample: But watch a live...
Decoding the Twitterstream
Why is everyone's first instinct to think that Twitter is silly and self-indulgent? Admit it, you probably felt that way once--or still do. I've been pondering the Twitter start-up barrier the last few days as I pull thoughts together for a conversation I'm having on...
Small Business Taps Into Social Media
A recent study on social media trends offers some useful insights on small business use of social media. The top line findings--that Twitter, blogs, LinkedIn, and Facebook are marketers' preferred social media tools--is pretty predicable. But it's some of the other...
Please Don’t Hit On Me Just Because I’m Here
WHY should I join your network? I've seen a number of so-called discussion questions on LinkedIn Groups lately that are are on the theme of "Open Networker -- please link to me" and "I'm building out my network -- please invite me to connect." In none of these cases...
How Do You Convince Your Boss to Use Social Media?
Last night I had the pleasure of meeting Dave Evans, author of Social Media Marketing: An Hour a Day, at SocStardom. He hosted a wide-ranging discussion on the social Web, networking and product feedback cycles, social capital, transparency--and, yes, how to get...
Why I Don’t Watch Videoblogs
Have you ever wished you could skim through a video post? I have a secret. I don't like watching videos. Send me a link to a 5,000-word article and I'll dive in. But send me a video link and odds are high I'll click it off in a few seconds. There are some notable...
5 Reasons I Love Twitter (And You Should Too)
Have you ever gone through Twitter withdrawal? I've been a bit quiet the last two weeks, and really didn't mind being mostly offline. But solitude only lasts so long. So I officially re-energized today with what I termed my "social media catch-up morning." Friday's my...