Social media for business is a big topic of conversation these days. And there’s no question that companies that are able to pivot their operations to respond to both challenges and opportunities in real-time are ahead of the game. But how do you get there? Jay Baer...
Independent Thinking Blog
Business Strategy
5 Must-Have Tech Tools for Business
In an interview with The New Small author Phil Simon, Zane Safrit asked a great question about essential business tech tools. It got me thinking about the five tech tools my business can't do without: 1. Access. People talk a lot about the cloud and cloud computing,...
The New Small: How Smart Companies are Leveraging Emerging Technologies
What happens when companies leverage emerging technologies to better understand their customers, help their employees collaborate more effectively, crowdsource, or otherwise improve their core business functions? They become companies with a competitive edge—and part...
Why Bing Will Always Be #2
If Bing's process for setting up a Bing Local Listing is any indication, Microsoft is in trouble. It look me 7 weeks from start to end to do something that should have taken 7 minutes. (Okay, maybe 30 minutes.) Here are a few of the hoops I had to jump through: I...
Have You Skype’d Someone Today?
We all know that relationships matter in business. So we work hard to stay top of mind with our clients, customers, colleagues, and prospects. Advertising. E-mail marketing. Facebook pages (and hopefully conversations). Postcards and other direct mail. Quick @ tweets....
Why Business and Politics Don’t Mix
It's generally a bad idea to mix business and politics. (Unless, of course, your business is politics.) My friend Deborah Brody pointed me to this story on Friday about a bar owner who used his blog to share his opinions about illegal immigration. By the time I...
Jumpstarting Your Workshifting Day
People seem to envy those of us who don't work out of corporate offices because we get to set our hours and select our work settings. But what often gets lost is that we, too, have to have a routine. Otherwise, how would we ever get anything done? My latest post for...
Is 2011 the Year the Workforce Grows Up?
Over at Small Business Labs, Steve King set out his top 10 business trends for 2011. At number 9: "Freelancers Realize They're Small Business Owners." King identifies two categories of contingent workers: those embracing freelancing and those stuck with it because of...
Inbox Zero, One Year Later
Twelve months ago, I wrote a post about my efforts to clean out my office, close out the 2009 books, and achieve Inbox Zero. Operation Clean Office was a success. And the biggest takeaway was that these tasks, individually, don't take a lot of time if you don't let...
Three Words for 2011: Crayons and Contradictions
For the second year in a row, I’m taking a page from Chris Brogan. He annually identifies “three words that will be my guiding pillars for what I will focus on in the coming year." My three words for 2011: velcro, abandon, and crayons. I’m going to use them, hopefully...