Didier Michaud-Daniel is one savvy CEO. The president of Otis Elevator sprang into action the moment he heard about the earthquake in Japan. According to an article in Business Week, he called the head of his Japanese division and told him to "keep me informed, second...
Soundproof rooms can be great if you're practicing the piano or planning a coup. And while they provide you with a distraction-free space to work, if you're not careful you might just shut out conversations you should be heeding. In the early 1990s, U.S. agribusiness...
Would you hire someone you don't trust? This should be an easy one. My answer: Of course not. So why do so many companies refuse to let their employees tweet, post, or otherwise represent them online? Take Security Public Storage, for example. The facility near me is...
Got e-mail? Be glad people want your [help-time-advice-fill-in-the-blank]. I've seen a lot of hand-wringing lately about e-mail volume. Often it syncs with hallelujahs about Google's Priority Inbox feature, which some people seem to suggest is "the only mail I'm going...
During a recent MarketingProfs Webinar on managing your online reputation, C.B. Whittemore said that "negative stuff isn't all evil." She cited a study that found that 64 percent of people trust social media more when there are both positive and negative comments....
Check out the latest data on business blogging from Hubspot's State of Inbound Marketing report: 65 percent of respondents say that they publish a company blog. Before you get too excited, two things to keep in mind: Adoption of blogging as a business tool only grew...
My friend Deborah Brody wrote a terrific post about business planning. It's not a sexy topic--but can anyone say they don't need a Plan B for when things go wrong? Most businesses, if they plan at all, focus on the "how are we going to handle the whole...
From a business point of view, I never feel as helpless as when something goes wrong with my Web site. I am fine with DOS, but SQL and PHP just stump me. Maybe it's because I've yet to find a For Dummies book that walks me through how to do this stuff. And, yes,...
Are you using SlideShare? In addition to leading a session on captivating content at the Frederick New Media and Technology Conference last week, I also had the opportunity to present a 3-minute, 101 overview of the presentation-sharing platform. There are four big...
I had the pleasure of attending the sold-out third annual Frederick New Media and Technology Conference on February 24 (photo of me presenting here). The location was good, the WiFi worked well, and the conversations were awesome. If I had one complaint, it was that...