Independent Thinking Blog
Independent Thinking Blog
Data, Mobile, and Other Trends to Watch
How has the communications landscape changed? And what do these shifts mean for businesses and the people charged with marketing, communications, and so forth? In advance of next Thursday's IABC/Washington panel on 2010 trends in communications, I talked to Shonali...
Three Little Words
I’m taking a page from Chris Brogan this year. He annually identifies “three words that I use as guidance for how I should conduct my efforts in the year to come.” My three words for 2010: incubate, endorphins, and endurance. I’m going to use them, hopefully wisely,...
Operation Clean Office, Inbox Zero, and Lessons Learned
I intended for my first blog post of the work year to focus on my overall approach to 2010, but instead I find myself looking backwards. Not to 2009 per se, but to the actions I took during my two weeks of downtime that have given me a running start into the new year....
Sales Genie and the Art of the List
I was talking with a representative from Sales Genie at a conference recently, and our conversation turned to the roots of list making. My first prospecting list, in the days before information was online, was a labor of much labor. Having identified my target...
5 Tips to Jumpstart Your Business in 2010
In this age of instant everything, planning seems to be getting a bad rap. But make no mistake: planning matters. Here are my five tips for jumpstarting your business in 2010: 1. Assess your financial health. Before you can set goals for the new year, it is useful to...