Independent Thinking Blog

Nike CEO on Training Athletes & Nurturing Employees

There’s a long, fascinating profile of Nike CEO Mark Parker in Fast Company. The article talks about Parker’s bio, corporate culture, and where’s he’s taking the company and how. One line about his management style really stood out:

[Bill] Bowerman’s coaching technique–he created personalized training programs for each athlete, unusual back then–informs Parker’s management style to this day. “I spend a good deal of time coaching executives now,” he says. “Each person needs something different to succeed. It’s a Bowerman approach.”


So true, and yet so often overlooked.

Parker also talks about the importance of focusing on people rather than putting people into organizational chart boxes. You can read the entire article here.

Photo by jaqian (Flickr).

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