Independent Thinking Blog
Independent Thinking Blog
Industry Standard is a Cop-Out
I’ve read a lot of standard contracts. I’ve never signed one. When I ran my condo association, I read a lot of these. The property manager would hand them to me and expect me to rubber-stamp them. Um… NO. I’d read them, mark them up, and send them back. Every time....
Blogging on the Lazy River
I was in Orlando last week for a conference. It was a last-minute decision to head south. And I didn't actually attend the conference. I really went to see some SoloPR PRO friends and colleagues who were at the conference. To hang out. To network. And to get energized...
Finding Fresh Voices 2
I wrote a post a couple of years ago about finding fresh voices. It was all about how you need new perspectives to be creative. I'm taking a Coursera class right now on Internet Giants: The Law and Economics of Media Platforms. It's a fascinating look at Microsoft,...
This Superpower Will Make Your Business Better
I know who's obsessed with bacon and who has seen Jimmy Buffet in concert 100 times. I can tell you who roots for the Mets, or the Tigers, or the Cubs. Who's crazy about the NBA and who really, really loves college basketball. I can identify the runners, and people...
You Can’t Dial in Your Content Marketing
You might have noticed there was no blog post last week. I had no idea what I wanted to write about. I dove into my subscriptions in Feedly. I skimmed e-mail subscriptions and read random articles. I looked at my Wunderlist of blog post ideas. No inspiration. Total...