You might have seen the periodic mass unfollow on Twitter. It typically comes from someone who built up a large network and wakes up one day drowning in noise—a stream of tweets from thousands of people they don’t know and never interact with. Not to mention a lot of...
A recent Pew Research Center survey queried Americans who use the Internet about their social media use. The survey specifically asked whether respondents “use the Internet to use a social networking site like Facebook, LinkedIn, or Google Plus?” The answer? Well,...
In the search engine optimization (SEO) world, there are “white hat” and “black hat” tactics. Google has spent the last couple of years tackling keyword stuffing, link baiting, and other such black-hat efforts—that’s what the Panda and Penguin search algorithm updates...
From 24/7 access to digital ubiquity, the ways that we find information, process data, learn, and make decisions are rapidly changing -- transforming us and our relationships with screens and with each other. It's also changing how we work. A new article looks at five...
Twitter has rolled out three major changes in the last week: updating its API, opening up analytics, and expanding advertising. Each is likely to have an impact on the way we interact with and on the platform. Let's look at what Twitter has done. The updated API puts...
We're teaching social media all wrong. We focus on how to use these platforms for business. We teach employees how to upload and tag pictures on Google+ from their association's annual meeting or how to post a status update on Facebook about all the cool places...
Almost every conversation about social business has that moment when our very logical discussion hits a roadblock. (And it’s a very understandable roadblock too.) Someone worries that sharing social data and opening up social media use at work means that all their...
In his xPotomac remarks, Greg Verdino talked about hyperactivity and the fact that we are increasingly connected whenever we want and wherever we are. Laptops. Smartphones. Tablets. Smart screens on refrigerators (well, not my fridge). He called it "a state of and."...
It’s official: data scientists are cool. And Big Data is the hottest trend in business. But what is Big Data and why does it matter? A new book, Too Big to Ignore, seeks to demystify Big Data and make the case for why companies cannot afford to ignore the massive...
What is “Big Data” anyway? Wikipedia describes big data as: “a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications. The challenges include capture,...