It's a mobile apps world. Twitter. Spotify. Slack. Pick your apps. The Google Play Store has 1.6 million apps to choose from. Recent research from Flurry Insights reveals that 90 percent of U.S. mobile Internet time is spent in apps. Some of this is the fact that...
Sometime last year I heard a radio show host discussing metrics in a fragmented media market. To access his show, you could listen live on radio, watch simulcast on TV, download two different streaming apps, and download the podcast to listen later. Just measuring the...
I received a Lollipop upgrade. An Android Lollipop upgrade. While I liked the Jelly Bean operating system, I love what Google is doing here. While most system upgrades are strictly under the hood, this one is different. I could see the impact immediately as there is...
The Internet of Things--a world of increasingly interconnected objects and devices--could make our lives very, very interesting. Pew Research has been trying to understand what impact an increasingly wired world will have on both our personal and professional...
The next stage of the digital revolution is coming, and Mark Schaefer thinks he knows what it will be. At a terrific talk on “content shock” at Google’s DC headquarters, Schaefer discussed the past, present, and future of the digital revolution—and what this means for...
Chances are you wouldn't walk into a showroom and buy a car without doing some research first. Or pick out a TV, order a kitchen appliance, or purchase a shiny new laptop without reading reviews, asking friends for advice, and otherwise becoming an informed buyer....
Vanessa Fox compared the Internet to the Jetsons. (I'll come back to that in a minute.) In remarks at xPotomac, Fox talked about voice search, habits, and what's next, and keyed up several threads that would dominate the conversation all day long. Fox focused her...
One colleague is frustrated because the forums on her membership site are getting little traction. She's set up "pull" options for people to get e-mail alerts to new conversations. She's posted notices to her LinkedIn group. She's reminded people at in-person...
I was reading The View From the Top,* a recent report from the IABC Research Foundation. Researchers interviewed 20 CEOs about the role of corporate communications. What I like about the report--and IABC--is the global perspective. These CEOs run companies in Peru,...
My father makes his students write one-page briefing memos for the Secretary of State. He also dings them for typos. Being concise (and accurate) is a business asset. And it can be the difference between selling your idea (or initiative, or product, or service) and...