New Twitter and Google+ updates will impact the way people see you--if you let them. Both platforms have rolled out changes. And, taking a page out of the Facebook playbook, they've done it without warning and without telling their users what they've done. Here's what...
Success may come unexpectedly, but it’s rarely accidental. Alexander Fleming might not have been looking for penicillin, but he was running lab experiments. Roy Plunkett was trying to create a better refrigerant when he stumbled upon Teflon. Play-Doh was supposed to...
What does it mean to “be human”? I didn't wake up this morning and decide to tackle the meaning of life. Actually, though, this video about people who want to go to Mars (a one-way trip) is an unexpectedly fascinating look at that issue. I’m talking about brands, and...
A colleague shared an old post (not his) in a Google+ community with the provocative title, “How I Made $5,000 a Month as a Paid Blogger.” The author had written 58 posts in one month, including 22 for BNET and another 12 for Entrepreneur. Doing a little math, this...
Last year I learned about propinquity. Then I came home and revamped my Web site. The Solo PR Summit really is the best conference of the year. It’s a business conference that’s laser-focused on the content that helps independent consultants and other small business...
Does your business develop strategic partnerships? I'm in Atlanta this week for the Solo PR Summit, where I had the pleasure of presenting this morning on the topic of strategic partnerships. We looked at why a partnership might make sense for your business, how to...
I'm fascinated by Bitcoin. Not the currency per se, but rather the "why" and "how" of it. I'm excited, for example, by initiatives to create a more-transparent financial system. Don Tapscott and Anthony Williams talked about this in their 2010 book, Macrowikinomics,...
Companies need continuity officers. My mom has a friend who used to be a script (aka continuity) supervisor. She (or he) is the person on a film set who makes sure that the actor’s shirt is buttoned the same way after lunch as during morning filming and that the...
Join me in Atlanta next month for the best conference of the year. The Solo PR Summit is not about PR. It's about how independent consultants and other small business owners can get results and compete with the big boys (and girls). Here's a sampling of the sessions:...
The raw YouTube statistics are staggering: More than 100 hours of video uploaded per minute. More than 1 billion unique visitors per month. More than 6 billion hours of video viewed each month. Almost 40 percent of videos are viewed on mobile devices. And, yes, I've...