"What's becoming clear is that you've got to be there, or you may be left behind." --Ilyce R. Glick & Samuel J. Tamkin, Real Estate Matters. Check out Real Estate Matters in today's Washingon Post. Simple, succinct outline of why...
Independent Thinking Blog
Business Strategy
Protecting Your People
The fire alarm in my building went off twice the other night. Although there are probably 400 residents, I wasn't surprised to find only a handful had bothered to move. I think it's selfish and offensive to risk a firefighter's life on the off-chance you've...
Delicious Prospects
I recently uploaded all my bookmarks onto Delicious, which lets me multi-tag items so I can find my Library Resources page whether my brain is processing "reference" or "business." (Of course, just because it's online doesn't mean you shouldn't back up the...
Starting a Business: Step 1
I'm often asked by would-be independents how to go about starting a business. You can't have a business if you don't know what you're selling. So Step 1 is to define your value proposition. These three questions may help: what are you good at? what do you like to do?...
Safety Is a Core Business Function
See my letter to the editor in today's Washington Post in response to a former pilot's defense of the airline industry and absurd proposition that safety is "an aspect of airline customer service." Is this really the airline industry's PR strategy?
Teamwork
Congratulations to the Boston Celtics. The NBA franchise demonstrates what happens when an organization pulls together people with diverse strengths into a cohesive whole. In contrast to the Lakers' team-built-around-one-main-man, the "Big Three" showed what happens...
Loews Smart PR
Talk about smart public relations. Loews Hotels is offering a "Baggage Buy Back" incentive to reimburse guests the $15 checked bag fee the airlines are imposing. This costs the hotel chain very little while earning the company free publicity and a lot of good...
Remember People Express?
The airline industry could learn a lesson or two from People Express. For those of you who weren't traveling in the early-mid 1980s, People Express was a budget airline best known for cheap flights between Newark, NJ, and London's Gatwick Airport. It charged...
The Calm and the Storm
Independent Thinking is my column for IABC's CW Bulletin about entrepreneurship and the business of running a business. It's also my philosophy of business: a state of mind that's both the calm and the storm. To venture out on your own, you have to be great at your...
Carl Icahn is Right
Carl Icahn is right when he says that Yahoo's leadership team has "acted irrationally." They're certainly not acting in the best interest of their investors. We're watching the Yahoo brand dilute and self-destruct as company leaders play tit-for-tat and...