Does your business need a social media checkup?

We’ve had this conversation before: You don’t want surprises and “gotcha!” moments. Instead, you want that first (in person and online) impression to be the right one.

Whether you call it brand management, reputation, or something else, you have to know how you are presenting yourself online.

To help you out, I’ve written a Social Media Checklist that walks through nine tips for being findable and attracting the right customers for your business.

It’s free, and you can get your copy here.

I’ve also created a new social business resource.

I’m excited to announce that my MarketingProfs Take 10 Webcast, Is Your Company Ready for Social Business?, is out. In just 10 minutes, you’ll get 10 tips to help you plan for your evolution into a social business. [Note: free to MarketingProfs members; there’s a $10 fee (to MarketingProfs, not me) for non-members.]

One of my goals for 2013 is to develop different kinds of content that will be useful to businesses big and small. What topics would you like to see me tackle?

Photo by Ctd 2005 (Flickr).