The Washington Post has a new Kindle app, and the design is gorgeous. It's clean. It's visual. It's readable. And it's digital mobile. By which I mean that, unlike The Washington Post's "classic" Kindle app, it isn't trying to mimic the look and layout of the Web...
My gym now has wifi. This means I can stream the Foo Fighters one day and Renee Fleming the next, and that I'm no longer limited to whatever playlists are currently downloaded onto my phone. (I can also monitor my e-mail, which says something about boundaries,...
It’s a right-handed world, and some days I just muddle through it. While lots of tools are “ambi-neutral,” many others are not. Scissors are definitively in the not column. But so too are many can openers, ice cream scoops, and other everyday household items. Even my...
I’ve paid little attention to Pinterest. This, it turns out, has been a big mistake. Pinterest is the second largest driver of content worldwide to blogs and other Web sites. I set up a Pinterest account some time ago, and I’ve kept my eye intermittently on how the...
Conrad Hilton reportedly said that the three most important attributes of a hotel are "location, location, and location." I stayed at a hotel on Majorca once that met that criteria -- far from the touristy capital city, an easy drive from just about everywhere, and...
Hello, Ello. Ello calls itself “a simple, beautiful, and ad-free social network.” It wants to be the anti-Facebook. It’s invitation only (for now). It’s hip. It’s getting a lot of buzz. This post isn’t about Ello. FOMO (fear of missing out) doesn't have to be a thing....
Julie Myers Wood has been a corporate attorney, run a large government agency, founded a business, sold a business, and now heads the company that purchased her company. She definitely knows a thing or two about navigating through different worlds. Wood, CEO...
You know how when you see or hear certain advertisements, you can identify the company immediately even if the ad spot is brand new? Credit solid branding. The GEICO gecko. Local car dealership Eastern Motors. I dare you to watch the ad and not have the jingle...
Traditional marketing isn't dead. By traditional, I mean not digital, not social media, not shiny new toy. Despite all the books, articles, and attention focused on social media, the latest billion-dollar Facebook and Google acquisitions, and the gurus telling you...
There was a garden gnome frenzy in Washington, DC, last Thursday. And it offers a great example of how you can energize your brand fans. Let me explain. On August 5, the Washington Nationals (aka, my local baseball team) gave away 25,000 garden gnomes...