Independent Thinking Blog
Independent Thinking Blog
![Companies Need to Get Better at Subtraction](https://steigmancommunications.com/wp-content/uploads/2017/07/Plus_dreamsjung-300x225-e1508177551996.jpg)
Companies Need to Get Better at Subtraction
Companies are really good at job creep, but when was the last time your boss took something off your plate?
![4 Ways to Identify & Attract Potential Customers](https://steigmancommunications.com/wp-content/uploads/2017/07/Market_jerry-kiesewetter-US-s-300x199-e1508177622171.jpg)
4 Ways to Identify & Attract Potential Customers
A new subscriber emailed to tell me his biggest challenge is identifying and attracting potential customers. Here are four strategies that work.
![Facebook, LinkedIn, and Twitter Changes You Need to Know](https://steigmancommunications.com/wp-content/uploads/2017/07/Hush_kristina-flour-185592-s-300x192.jpg)
Facebook, LinkedIn, and Twitter Changes You Need to Know
From video to threaded conversations, here are the Facebook, LinkedIn, and Twitter changes to watch and consider adopting for your business.
![2017 Social Media Trends: Less Bling and More Basics](https://steigmancommunications.com/wp-content/uploads/2017/08/BuildingBlocksSalesQs_HolgerZscheyge-e1508178298559.jpg)
2017 Social Media Trends: Less Bling and More Basics
A new 2017 social media trends report shows you can’t get too much of a good thing, there’s less bling, and marketers are ignoring some key opportunities.
![Why I Killed Blog Comments](https://steigmancommunications.com/wp-content/uploads/2017/06/BlogComments_US_sz-300x201.jpg)
Why I Killed Blog Comments
I finally turned off the blog comments, but that doesn’t mean the conversation is over. It’s just happening someplace else.