Independent Thinking Blog
Independent Thinking Blog
Finding Fresh Voices 3
You need fresh voices and new perspectives to go from doing the work to figuring out how to position your business to thrive over time.
Diversity @ Work: Yes, we still need to talk.
Workplace diversity can’t just be a box to check off on your corporate scorecard. And it’s not enough to “look like” America either.
Influencer Marketing Isn’t About Numbers
Influencer marketing often gets it wrong by focusing on the wrong metrics. What matters is not how many friends you have, or how many people you follow. It’s who they are.
Facebook’s Latest Algorithm Changes Are No Reason to Panic
Don’t panic. Facebook’s latest algorithm changes are a needed course correction, and they don’t have to sink your brand strategy.
Here’s How to Keep Your Customers
Want to keep your customers? Stop focusing on your competition and understand instead why people do business with you.