Independent Thinking Blog
Independent Thinking Blog
My 79 New LinkedIn Connections
I received 79 new LinkedIn connections on Saturday. Before you congratulate me on my networking prowess-- Before you pity me for having nothing better to do on a Saturday morning than send out LinkedIn invites-- I had nothing to do with it. Rien. Nada. Zilch. Zippo....
The Awesomeness Trap
No one sets out to create bad content. The doesn't mean, however, that all your content is effective at achieving its specific goal. Maybe that's selling a product, driving donations, encouraging new member sign-ups, educating people, or even the somewhat squishier...
Facebook Instant Articles & Your Business
Facebook Instant Articles are here. The social media behemoth is opening up Instant Articles to all publishers. While the feature rolled out with a select group of large media companies (think Buzzfeed or The New York Times), it will be available to everyone starting...
Twitter Algorithms, Facebook Reactions, & Snapchat Ghosts
It's been a busy time for social media. Twitter is fundamentally shifting how people see tweets. Facebook wants you to like, love, laugh, be sad, or get mad. As for Snapchat? Brands are getting desperate for you to follow them there. All of which means it's time for...
Diversity Isn’t a Rainbow Coalition
The #OscarsSoWhite discussion once again put the topic of diversity front and center. The focus of the Oscars was on the nominations. However, as The Guardian pointed out, "it is not the Academy that is cheating minorities, it is the film industry itself." The...