Conrad Hilton reportedly said that the three most important attributes of a hotel are "location, location, and location." I stayed at a hotel on Majorca once that met that criteria -- far from the touristy capital city, an easy drive from just about everywhere, and...
Julie Myers Wood has been a corporate attorney, run a large government agency, founded a business, sold a business, and now heads the company that purchased her company. She definitely knows a thing or two about navigating through different worlds. Wood, CEO...
I just spent about eight hours over the past week dealing with a lemon of a new computer. In 2-3 hour time blocks, I alternately tried to get the operating system updates installed, tweeted with @WindowsSupport, and talked to Costco Concierge. The last straw was when...
I’ve been trying to figure out what troubles me so much about fans in their home stadiums-arenas-ballparks screaming that a player is worthless (or worse) and reigning down boos. Maybe the athlete punted the ball badly, kicked an own-goal, or dropped a catch. Cue the...
I love bacon, but this post isn't about bacon. It’s about Google. Or, more precisely, Google Apps for Business, which I entrust with delivering my business email. Which it turns out is a really, really smart decision. I woke up the other morning and discovered that my...
Is thought leadership a valid business goal? I listened recently as two people proclaimed that thought leadership is never the reason to adopt a content marketing strategy. After they were done virtually high-fiving each other for their self-perceived smarts, I raised...
Sebastian Turner gave a terrific presentation at DemandSuccess about Twitter, signals, and context. First, a few statistics: 255 million active Twitter users 1 billion tweets shared every 2 days 14.7 million tweets during the 2014 Academy Awards 12.2 million tweets...
Many years ago I went off in search of the famed white sands of Scotland. The locals at the pub I’d stopped in for lunch told me they were “a wee bit down the road.” I ended up walking for hours. Social media expertise is a bit like that. While lots of people claim...
I had the pleasure of being a guest on Deb Lee's popular Small Business Tech Chat. We talked about actionable small business tech tips, including how to think about social media channels, apps to make your life easier, email marketing, scheduling versus automation,...
Fortune has dissected just how bad things were during CEO Ron Johnson's brief and stormy tenure at the head of J.C. Penney. You may know that J.C. Penney (or "JCP" as the newcomers tried to re-brand it) is a department store chain in deep trouble. What you might not...